Re-designing “Apostólicas Etxea” public kitchen in Bilbao

Practice Lab

Contemporary hospitality could become a model of social transformation creating new social dynamics and revitalising urban areas. The re-design process of the public kitchen “Apostólicas Etxea” in Bilbao (Basque Country) aims to re-imagine multidisciplinary and interconnected public spaces for common good and food justice. We want to move from a passive two way transaction to a collective creative space for experimentation. To that end, on November 16, we held a collective interpretation session with EDE Foundation and Imago where we shared and validated the information gathered throughout the mapping and listening process.

In the mapping process we identified and then visualised in the session:

  1. Existing local and global initiatives that might provide inspiration and examples of successful practices
  1. Key initiatives identified in the Basque Country coupled with ongoing and future initiatives of EDE Foundation that we related to 5 key elements of the process:
  • Multidisciplinary space
  • Market
  • Dining area
  • Comercial use of the dining area
  • Other uses

Also, they were clustered at 5 levels of impact (for systemic change):

  • Community Initiatives
  • Small and Mid Scale Initiatives
  • Large Scale Initiatives
  • Public Services
  • Regulation Mechanisms
  1. Key agents divided into Public sector, Private sector, Civil society, Academia and technology and Associations, also related to the following thematic areas:
  • Health
  • Education and Training
  • Social Inclusion
  • International
  • Culture and Leisure
  • Food System
  • Gender
  • Youth and Children
  • Loneliness and Elderly
  • Innovation
  • Sustainability

During the listening process, in addition to traditional surveys and statistics, we also interviewed different agents of the ecosystem. Observing behaviors and digging into the stories and narratives in which the perception of a territory is expressed is key to getting to the bottom of the real concerns and needs of citizens and initiatives. From the gathered insights, we applied a series of parameters of analysis and brought patterns of metanarratives around challenges and opportunities to personas (these personas are based on the narrative analysis. They are not merely based on demographic data or quantitative analysis: they represent unified perception, behavioral and thinking patterns).

Thanks to sensemaking sessions, we can jointly analyze the first narrative patterns identified from the first set of interviews, as well as the existing initiatives, generating possible connections between them, but also the gaps and what is missing for a first attempt of co-creation. New areas of opportunity for “Apostólicas Etxea” are emerging as part of the ecosystem of innovation that will create new social, environmental and economic value within our re-design process.

Platform: Redesign of the public kitchen “Apostólicas Etxea”

Phase: Collective Interpretation

Partners: EDE Foundation, Imago and Agirre Lehendakaria Center

Place: Bilbao, Basque Country

Date: November 16, 2021